VIDEO: Chemistry PhD talks real science of hair care

Hair care product claims are largely unregulated – and ingredient trends abound in an industry dominated by mega-brands. For example – a smoothing product featuring “Argan oil” may only contain 0.5% of that ingredient. Chemistry PhD Dr. Ali Syed talks about the real science behind hair care and how his company’s rigorous testing and innovation strategy has made them a leading manufacturer of ethnic hair products.